Planters Halts Promo Of Mr. Peanut’s Death In Sympathy With Kobe Bryant News

However, the commercial is still set to air during the Superbowl. Last week, Mr. Peanut became a trending topic as Planters started promoting ads on social media apps that announced the death of its 104-year-old mascot. The marketing campaign was intended as a lead-up to the Kraft-owned snack company’s Superbowl commercial, starring Wesley Snipes and …

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